Leaf was built in part with a focus on solving workflows that impede a grower’s operation but are in fact important. For example, having to worry about “starting” a task while operating a $500,000 piece of heavy equipment. While our solutions are unique to the ag industry, the problem is universal. The reality is workflow and process irritations affect every industry, and we faced them first hand bootstrapping our MVP. As a result internalizing core beliefs about simple, clea